CUB’s custom build exhibition stand for the Sustainability Live show, with high-tech reflective materials.
CUB approached Rounded Edge to design and manufacture a stand for the Sustainability Live show. The aim was to raise brand awareness and reflect a fast moving modern company, promote their direct services and consolidate their position amongst their competitors.
The key emphasis for their event was a ‘5 point customer promise’. To create a theme and visual impact, we incorporated their message using back-lit graphics on the pillars to the left and right of the stand area. We manufactured in-house a custom bar to offer refreshments. This was also to be used as a consultation and informal meeting area.
To attract potential customers and encourage them to interact, prizes for an incentive-based activity to capture data were displayed at the front of the stand using a purpose-built unit. Secondary messaging, including a focused promotion for visitors to the CUB stand were displayed in large, corporate coloured, cut vinyl lettering across all back walls.
CUB specifically requested a modern, fresh stand that would reflect their corporate branding and identity. We achieved this using a minimal colour palette, with high-tech reflective materials and recessed LED lighting. The event was a success, which has led to CUB giving Rounded Edge the opportunity to work with them on future projects including creative design, on-line communications and brand guidelines.
Melinda Fairfax from CUB provided an insight into the benefits of our full-service offering. Please follow the testimonial link below.
Commercial energy & utility consultants
Attention to detail
I was impressed with the level of service and attention to detail Rounded Edge Studio offered.
Bespoke modular exhibition products and services
Visualise your stand with our 3D CAD drawings
At-show hardware installation and breakdown
Innovative & cutting-edge
Custom build innovation for Tunstall’s fresh new approach to their exhibition stand.
Branding the fleet
This was an exercise in creativity within the boundaries of brand guidelines, as we designed Ctrack’s new vehicle liveries.
Ahead of the curve
Aesthetics and informatics combine to make Cameron’s permanent display striking for both visitors and personnel.
Our stand at the Event Production Show
We had a chance at the Event Production Show to demonstrate some of our custom build capabilities, together with some great exhibition stand lighting.