Custom build innovation for Tunstall’s fresh new approach to their exhibition stand.

Client

Tunstall Healthcare is the world’s leading provider of tele-healthcare solutions, operating in over 40 countries with over 50 years of trading.

Brief

A fresh new approach was required to reinvigorate their exhibition stand design and reflect them as an innovative, cutting edge company.

Our brief was to produce an exhibition stand which incorporated ’5 steps’, was more engaging and made a big impact.

Solution

The key message for the event – 5 steps to telehealth success – was situated on top of a column giving it greater prominence. We incorporated a 32” LED TV into the column which ran a keynote presentation explaining the delivery mechanism for tele-healthcare.

Making a feature of the tower, we backlit the number 5 and 1-5 steps, which alternated in sequence. A custom counter which had an integrated 19inch monitor and LED lighting was used to create a meeting area at the front of the stand.

We used a colour palette from Tunstall’s style guidelines, working with only a couple of bold complementary secondary colours. To create contrast and a clinical look for the stand, we used large amounts of white space in the graphic design of the back walls. This helped to accentuate the purple LED lighting which was recessed and ran the full length of each wall.

Result

The event and exhibition stand were a huge success, so much so that the company later adapted this design for a smaller stand space. This has been a solid demonstration of Rounded Edge Studio’s custom build innovation.

Feedback

Iquo Ema was generous enough to offer some amazing feedback after the show. Please follow the testimonial link below.

Related content

Post author

Chris Lawson 500

Designer

Client

Tunstall featured 500

Healthcare solutions enabling independent living

Testimonial

Creative, innovative solutions

They are able to turn initial ideas into creative, innovative solutions that work well and help to maintain our brand position.

Product

CustomBuild 500

Bespoke modular exhibition products and services

Service

CAD and stand design 500

Visualise your stand with our 3D CAD drawings

Service

Graphic design 500

Creative design, artworking and output

Service

Stand installs 500

At-show hardware installation and breakdown

Where next?

Recent post

Branding the fleet

This was an exercise in creativity within the boundaries of brand guidelines, as we designed Ctrack’s new vehicle liveries.

Recent post

Ahead of the curve

Aesthetics and informatics combine to make Cameron’s permanent display striking for both visitors and personnel.

Recent post

Recent post

Welcome to the ageing future

Tunstall needed a custom build exhibition stand to highlight their press campaign surrounding a government rollout of NHS telehealth systems.