Custom build innovation for Tunstall’s fresh new approach to their exhibition stand.
Client
Tunstall Healthcare is the world’s leading provider of tele-healthcare solutions, operating in over 40 countries with over 50 years of trading.
Brief
A fresh new approach was required to reinvigorate their exhibition stand design and reflect them as an innovative, cutting edge company.
Our brief was to produce an exhibition stand which incorporated ’5 steps’, was more engaging and made a big impact.
Solution
The key message for the event – 5 steps to telehealth success – was situated on top of a column giving it greater prominence. We incorporated a 32” LED TV into the column which ran a keynote presentation explaining the delivery mechanism for tele-healthcare.
Making a feature of the tower, we backlit the number 5 and 1-5 steps, which alternated in sequence. A custom counter which had an integrated 19inch monitor and LED lighting was used to create a meeting area at the front of the stand.
We used a colour palette from Tunstall’s style guidelines, working with only a couple of bold complementary secondary colours. To create contrast and a clinical look for the stand, we used large amounts of white space in the graphic design of the back walls. This helped to accentuate the purple LED lighting which was recessed and ran the full length of each wall.
Result
The event and exhibition stand were a huge success, so much so that the company later adapted this design for a smaller stand space. This has been a solid demonstration of Rounded Edge Studio’s custom build innovation.
Feedback
Iquo Ema was generous enough to offer some amazing feedback after the show. Please follow the testimonial link below.
Related content
Testimonial
Creative, innovative solutions
They are able to turn initial ideas into creative, innovative solutions that work well and help to maintain our brand position.
Where next?
Recent post
Branding the fleet
This was an exercise in creativity within the boundaries of brand guidelines, as we designed Ctrack’s new vehicle liveries.
Recent post
Ahead of the curve
Aesthetics and informatics combine to make Cameron’s permanent display striking for both visitors and personnel.
Recent post
Our stand at the Event Production Show
We had a chance at the Event Production Show to demonstrate some of our custom build capabilities, together with some great exhibition stand lighting.
Recent post
Welcome to the ageing future
Tunstall needed a custom build exhibition stand to highlight their press campaign surrounding a government rollout of NHS telehealth systems.