Joined up thinking

Joined up and beautifully illuminated on Tunstall’s National Children & Adult Services Conference custom build exhibition stand.

Brief

Rounded Edge have worked closely with Tunstall Healthcare for many events.  However, for the National Children & Adult Services Conference our brief was to make their Tunstall Life-care model, which had recently  undergone a re branding exercise, the main focus for their exhibition stand.

Solution

We made the Tele-healthcare delivery model the key message. Taking inspiration from a Tunstall flow chart to emphasize ‘joined up thinking,’ we used LED lighting which rotated and chased in a circular motion between 1-8 core logos which were also illuminated. The visual nature and movement of the stand mounted on a 3 metre back wall created interest, attracting numerous visitors to the stand.

The colour scheme was derived from Tustall’s marketing information for Tele-healthcare. We designed and manufactured custom counter units, choosing contrasting colours from their brand guidelines. Logistically this event presented a few problems for us, the largest being a column that ran through the stand. However, we incorporated the column into the overall design and were subsequently able to provide Tunstall with an integrated storage cupboard and 42” screen which ran a looped presentation.

Result

Tunstall Healthcare achieved their targets for new lead generation as well as receiving excellent feedback for their stand.

Feedback

Tunstall gave us another glowing report after the show. Please follow the testimonial link below.